Learning platform
EN 
DE Soft skills: Leading customers
Sell
Do you also think that your consultants could often sell themselves and your company better to customers?
Redefining the concept of sales
Focus on the added value to be created
Instead of focusing on Unique Selling Points (USPs), which often lead to a competitive comparison, your consultants should put value thinking at the forefront. What can your company or team do to help the customer in their specific situation? Clearly communicating the value you offer can make all the difference.
Selling the company, yourself and the project
A deep understanding of what your company stands for and what successes it has achieved in the past, is essential. Consultants should be able to formulate a strong value proposition based on the strengths of their own company.
It is equally important that your consultants develop the ability to to market yourself effectivelyWhat value-adding aspects do they bring to the collaboration?
An authentic and customer-oriented presentation of your own skills and experience in a very personal elevator pitch can ensure that a customer immediately convinced of the consultant's performance is.
To win a new project or even a new customer, Standard phrases should be avoided, as they are more likely to scare away the customer than convince them. It is far more promising to explain yourself thoroughly in a presentation on the upcoming project based on all available information to prepare.
Game-Changer: Customer Focus
The prerequisite is that your consultants really learn to to be completely tailored to the customer and let everything else take a back seat. The first step is to collect and evaluate information about the customer and, at every opportunity, Listen carefully to your customersFor us, this is the fundamental skill of every consultant, on which everything is based. Without the ability to ask the right questions and work with your customers' answers, no added value can be created.
What we can do for your consultants
We support your consultants in developing a positive attitude towards selling, their Improve presentation skills and communicate effectively with customers.
How you as a company can benefit
The attitude and skills we teach with regard to “selling” are not only an investment in the self-confidence and motivation of your consultants. By learning to present themselves, your company and your projects convincingly, you can significantly increase the success rate of your sales moments and thus win new customers and projects and thus achieve higher sales for your company.
Training modules
Enquire now:
SOCO
Solution Placement as a Consultant
Working out the specific benefits precisely – this is how your consultants inspire customers with innovative solutions.
3 days
Level 2
SETA
Selling as a
Trusted Advisor
Prove yourself to decision-makers as trustworthy – and thus provide better advice and sell more.
3 days
Level 3
SELL
Selling to
Executive Levels
Involve all decision-makers in complex sales processes and win with value selling.
3 days
Level 3
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